From Tires to Fine Dining: The Michelin Man Story
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Meet the Michelin Man in 2025
Bibendum — better known as the Michelin Man — is more than a mascot; he’s one of the world’s most enduring brand icons. :contentReference[oaicite:1]index=1

Surprising Facts About the Michelin Man
In early 20th-century ads, Bibendum even smoked cigars and wore pince-nez — both gone today to match modern sensibilities. :contentReference[oaicite:2]index=2
From Mummy to Mascot
Over the decades, Bibendum transitioned from a bulky, mummy-like figure to a fitter, more modern icon. :contentReference[oaicite:3]index=3
The Icon That Refuses to Fade
He may not hand out Michelin Man symbol stars, but his image is deeply tied to the guide that honors top dining and Michelin Man figure travel experiences. :contentReference[oaicite:4]index=4
Why We Still Love the Michelin Man
The Michelin Man isn’t going anywhere — and that’s precisely why he still works.
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