# Understanding Website Development Pricing in KSA
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Last year, I was sitting in this elegant office in Riyadh (you know, one of those places with the floor-to-ceiling windows and overpriced modern art), nodding along as an agency promised me the world. Six months and 50,000 SAR later, our traffic had increased by a disappointing... wait for it... 3%. Not exactly the return I was expecting! ♂️
Recently, a fashion retailer contacted me after spending over 150,000 SAR on social media advertising with limited results. After restructuring their campaign, we generated a six hundred thirty-one percent increase in return on ad spend.
I visited a web design company in Jeddah last month where they presented me the contrast between their pre-designed and bespoke projects. The aesthetic difference was immediately visible – the unique sites felt clearly more professional and distinctive.
A few months ago, a retail chain invested over 200,000 SAR in conventional advertising with minimal returns. After moving just 30% of that budget to smartphone advertising, they experienced a 328% improvement in customer arrivals.
3. **Clear reporting systems** - My biggest frustration with my previous agency was the confusion around results. Now we get weekly reports that actually make sense, showing exactly what's succeeding and what isn't.
Look, I've been through the hellish experience of hiring the wrong marketing agency TWICE before finally finding one that delivered results. Take my word, it's a blunder you don't want to make when growing your brand in Saudi Arabia's competitive market.
For a premium company, we found that image and temporary channels significantly outperformed Facebook for interaction and purchases, leading to a intentional shift of attention that enhanced complete effectiveness by one hundred sixty-seven percent.
Initiate by listing ALL your rivals – not just the major ones. In our analysis, we found that our most significant competitor wasn't the well-known company we were watching, but a recent company with an innovative model.
I still think about the astonishment on my brother-in-law's face when he received a quote for 75,000 SAR for his company website. "It's just a webpage!" he exclaimed. Two months later, he eventually with a cheap 3,000 SAR site that looked terrible and didn't attract a single lead.
Using extensive testing for a store chain, we identified that material shared between evening hours substantially outperformed those published during traditional optimal periods, achieving substantially greater response.
During a marketing workshop in Al Khobar last month, I was surprised when a business owner told me he was paying 5000 SAR monthly to his "digital expert" who turned out to be a university student running campaigns from his bedroom! No judgment on entrepreneurial students, but professional certification and training matter enormously in this field.
I now employ several resources that have dramatically enhanced our competitive research:
* Search analysis platforms to monitor rivals' search rankings
* Brand monitoring tools to follow competitors' social activity
* Site monitoring tools to monitor changes to their online presence
* Newsletter subscription to get their promotional messages
I'm running a small business meetup in Riyadh next month where we'll be discussing more about finding and working with marketing partners. If you're having trouble with this too, drop me a message - always happy to share war stories over some good Saudi coffee!
My cousin Mohammed at first chose the most affordable offer for his company website, only to find out later that it excluded content creation – adding an unforeseen 8,000 SAR charge for quality content creation.
When evaluating online marketing options, don't be afraid to ask challenging questions. I've learned to directly ask: "Can I speak to your unhappiest client?" The responses to this question tell you ALL YOU NEED TO KNOW about an agency's honesty.
I advise classifying competitors as:
* Primary competitors (offering very similar solutions)
* Secondary competitors (with some resemblance)
* Emerging disruptors (new businesses with game-changing potential)
1. **Documented local success stories** - Not just generic case studies, but actual results with Saudi businesses in your particular sector. When I met with our current agency, they showed me exactly how they helped a company resembling ours grow their compare seo Agencies riyadh customer base by 215% in eight months.
I dedicate at least a substantial amount of time each week examining our competitors':
* Online organization and UX
* Blog posts and content calendar
* Online platforms engagement
* Customer reviews and ratings
* Search tactics and rankings
* Team members with professional digital marketing credentials
* Focused departments (not one person doing everything)
* Proper organizational structures
* Experience with Saudi regulations and legal requirements
Rather than fixating solely on finding the lowest quote, think about the potential return that a quality website will deliver for your business. A professionally created site is an asset that will continue paying dividends for years to come.
Recently, a fashion retailer contacted me after spending over 150,000 SAR on social media advertising with limited results. After restructuring their campaign, we generated a six hundred thirty-one percent increase in return on ad spend.
I visited a web design company in Jeddah last month where they presented me the contrast between their pre-designed and bespoke projects. The aesthetic difference was immediately visible – the unique sites felt clearly more professional and distinctive.
A few months ago, a retail chain invested over 200,000 SAR in conventional advertising with minimal returns. After moving just 30% of that budget to smartphone advertising, they experienced a 328% improvement in customer arrivals.
3. **Clear reporting systems** - My biggest frustration with my previous agency was the confusion around results. Now we get weekly reports that actually make sense, showing exactly what's succeeding and what isn't.
Look, I've been through the hellish experience of hiring the wrong marketing agency TWICE before finally finding one that delivered results. Take my word, it's a blunder you don't want to make when growing your brand in Saudi Arabia's competitive market.
For a premium company, we found that image and temporary channels significantly outperformed Facebook for interaction and purchases, leading to a intentional shift of attention that enhanced complete effectiveness by one hundred sixty-seven percent.
Initiate by listing ALL your rivals – not just the major ones. In our analysis, we found that our most significant competitor wasn't the well-known company we were watching, but a recent company with an innovative model.
I still think about the astonishment on my brother-in-law's face when he received a quote for 75,000 SAR for his company website. "It's just a webpage!" he exclaimed. Two months later, he eventually with a cheap 3,000 SAR site that looked terrible and didn't attract a single lead.
Using extensive testing for a store chain, we identified that material shared between evening hours substantially outperformed those published during traditional optimal periods, achieving substantially greater response.
During a marketing workshop in Al Khobar last month, I was surprised when a business owner told me he was paying 5000 SAR monthly to his "digital expert" who turned out to be a university student running campaigns from his bedroom! No judgment on entrepreneurial students, but professional certification and training matter enormously in this field.
I now employ several resources that have dramatically enhanced our competitive research:
* Search analysis platforms to monitor rivals' search rankings
* Brand monitoring tools to follow competitors' social activity
* Site monitoring tools to monitor changes to their online presence
* Newsletter subscription to get their promotional messages
I'm running a small business meetup in Riyadh next month where we'll be discussing more about finding and working with marketing partners. If you're having trouble with this too, drop me a message - always happy to share war stories over some good Saudi coffee!
My cousin Mohammed at first chose the most affordable offer for his company website, only to find out later that it excluded content creation – adding an unforeseen 8,000 SAR charge for quality content creation.
When evaluating online marketing options, don't be afraid to ask challenging questions. I've learned to directly ask: "Can I speak to your unhappiest client?" The responses to this question tell you ALL YOU NEED TO KNOW about an agency's honesty.
I advise classifying competitors as:
* Primary competitors (offering very similar solutions)
* Secondary competitors (with some resemblance)
* Emerging disruptors (new businesses with game-changing potential)
1. **Documented local success stories** - Not just generic case studies, but actual results with Saudi businesses in your particular sector. When I met with our current agency, they showed me exactly how they helped a company resembling ours grow their compare seo Agencies riyadh customer base by 215% in eight months.
I dedicate at least a substantial amount of time each week examining our competitors':
* Online organization and UX
* Blog posts and content calendar
* Online platforms engagement
* Customer reviews and ratings
* Search tactics and rankings
* Team members with professional digital marketing credentials
* Focused departments (not one person doing everything)
* Proper organizational structures
* Experience with Saudi regulations and legal requirements
Rather than fixating solely on finding the lowest quote, think about the potential return that a quality website will deliver for your business. A professionally created site is an asset that will continue paying dividends for years to come.

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